What Is an AI Chatbot and Why It Helps Capture Leads

What Is an AI Chatbot?

An AI chatbot is a virtual assistant that uses artificial intelligence to interact with website visitors in real time. It can answer questions, guide users, and even qualify leads—24/7. Unlike traditional forms or delayed responses, a chatbot creates instant, personalized engagement.

Why It Matters for Lead Generation

AI chatbots help businesses capture leads faster by starting conversations when visitors are most interested. They collect contact details, recommend products, and book calls—all while improving the user experience. This makes them especially effective for service providers, e-commerce stores, consultants, and local businesses that want to automate first contact.

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